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Game Pass "It's a Journey"
Trailer
For Xbox Game Pass
ROLE: Designer and Animator
STUDIO: Buddha Jones
TOOLS: After Effects, Mocha Pro, Media Encoder, Photoshop
CREDITS:
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creative directors: Ricardo Castro
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designers and animators: Ailis O'Reilly and Xiaozhao Zhou
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Finisher: Kristina Hansen
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Producer: Lizzy Bradley
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Coordinator: Mojdeh Ghanbari
What was this for?
Game Pass is a videogame collection and subscription offered by Xbox. At the start of the year there is a special showcase for the games offered and this was that trailer.
What did I do?
My team asked me to create a few design concepts to show to the client in about a week's time. I made 3 concepts: Glass X Motif, a green glassy look with an x motif; 3D Aperture, a layered metallic footage holder; and Fractured, with shattered footage in z space. We altered fracture a bit and I was told to make it match more to the song "Pure Imagination". Fractured was chosen and then we went in with animation. Xiao and I experimented and figured out a solution that could be replicated across the piece; rainbow starburst effects on shattered pieces zooming through space. Mocha pro was used to make the roto of the characters and objects that would move in-front of the transitions.
Design
Here are the three concepts that were shown to the client. I made some style frames, pulled some examples from the internet, and used studio portfolio pieces to better explain the design directions.
Above was the original fractured design, with some tweaking, we made a more vibrant variant below.
The process of finalizing the look involved experimentation with roto, AE effects, and glass-like movement. We wanted the glass animation to vary across scenes and for the rotoscoped elements to possibly trigger transitions when possible. These were some of my initial tests:
Finished Animation
Here are some clips and frames from the various cuts that I personally worked on:
Explore
Click the project to find out more!
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