PAT McGRATH LABS

LOGO REVEAL

                                                   CONCEPT: BRINGING OUT YOUR INNER SELF 

This logo reveal was meant to represent how makeup allows the user to bring out their inner personality so others can see it. How makeup is an artistic tool to used to talk about ourselves to the world. When you put on Pat McGrath makeup you make your outer self shine with confidence. Your personality is powerful and makeup is just another artistic tool that can help express it.

PROCESS

MOODBOARD

REFERENCES: PLANT

EXPLORATION